One in a series, this Smoke Free Movies advertisement first ran on October 3, 2012, in The Hollywood Reporter and Variety.
Six major Hollywood studios just made the case for R-rating tobacco.
Reducing kids’ exposure to on-screen smoking is official, national health policy. But in 2011, reversing five years of progress, Hollywood studios boosted tobacco incidents in PG and PG-13 movies by 34% overall. And ...
Posted by pamela mccoll on Tuesday, September 4, 2012,
Received news that 68 requests for review copies just came in and we are starting to get written reviews. This project has become near and dear so good to get some fresh opinions on the edits we have made and to get a sense of the direction the wind of change is blowing in. Pleased to find support and encouragement and praise for the illustrators. Quotable and memorable comments of the day:
" I am not a fan of smoking so this was a great idea fo me. " "Very colorful illustrated children's book...