In a google alert I discovered that the nicotine pushers are using the media hype of this story to push nicotine delivery devices. They issued a media release that was picked up by at least one paper. " Santa smoking removed from iconic poem after decades, changed to protect children. Leave Santa alone, there are better ways to quit. Do you think history should be changed to protect children ? " Leave Santa Alone. 

This is classic nicotine marketing manipulation. Remember when Central Park went smoke-free - Camel ran full page ads in the papers saying in essence saying take back your freedom, take back the greatest city in the word.. 

Smokeless tobacco is not a safe alternative to smoking cigarettes. Snuff and chewing tobacco cause cancer and deaths. 

The amount of nicotine in cigarettes on average increased yearly  by 1.6% between 1995 and 2005 - for  all major market categories of cigarettes. The Master Settlement was signed in 1998 - who is fooling who ?